I am the founder and driving force of Well North. Reserve officer in the navy followed by a degree in business administration from the University of Lund. Long experience in market, commercial and business development. Several years experience from the industrial sector in Sweden and internationally. I have worked for many years as marketing director and MD in an international environment with postings in Europe, Asia, Africa and Australia. Past experience has been supplemented by a coach training to strengthen the impact of the commitment. Work as teacher at IHM Business School. Great interest for sailing with both racing and many Atlantic crossings behind me. I have a network of specialists that can be used as and when needed.
